Mission & Values

Mission1 | Goodwill Corporate

Goodwill Industries believes work plays a critical role in the ability of individuals to achieve desirable life outcomes. The founder of Goodwill Industries, Dr. Edgar J. Helms, believed that individuals wanted and needed an opportunity, a chance beyond charity, and this basic philosophy has set the vision for the Goodwill movement since 1902. Moreover, Goodwill believes that work is better "caught than taught," and it provides opportunities for individuals to "catch" a solid work ethic. Through work, individuals are enabled to assume the role of the worker in addition to other roles within the community. Work forms a cornerstone of a person's relationship with other people and is critical for preventing and minimizing social problems.

Missionmain | Goodwill Corporate

Mission
We build lives, families and communities one career at a time by helping people develop their God-given gifts through education, work and career services.

Values
I am proud to be Goodwill.
Service - I will practice hospitality.
Ownership - I will go above and beyond with every job I do.
Accountable - I will keep my commitments.
Respect - I will base my interactions with others on honesty and integrity.

Read about our mission in action in our latest annual report.